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What does web and mobile based multimedia have to offer to agricultural extension services?

Posted by Wachanga.W.W. on Feb 25, 2012 in Agriculture & Technology

Agricultural extension services are aimed at empowering farmers to carry out and adopt better agricultural practices. It provides an avenue for enabling farmers tackle various challenges they face like crop/animal diseases as well as learn and take advantage of new upcoming technologies, breeds, crops e.t.c. The common practice is that of an agricultural extension officer going round the rural areas and interacting with the farmers.

The advent of technology has brought with it tools that can complement and improve efficiency of the way these services are carried out.  If harnessed effectively, technology will not only improve delivery of rural advisory services but also provide the much needed market information.

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